Connecting Real Estate and Gen Z
Bill Senné is taking to new marketing channels, like athlete sponsorships, to make his his epynomous brokerage and advisory firm’s name known to a new set of potential customers.
Beacon Hill Condo Developer Shifts Exclusive Brokers
Public records show only 35 of The Archer’s 62 units have sold to date. Among the unsold condos: a three-bedroom, 2,800-square-foot penthouse unit with a private terrace.
LandVest to Open Boston Office
Luxury brokerage LandVest, perhaps best known locally for the multi-million-dollar homes its agents regularly sell on Martha’s Vineyard, is trying to break into the Boston luxury market with a new office in Back Bay.
More Brokerage Acquisitions on the Horizon
It’s a tough time to be a residential real estate brokerage right now. Revenue is falling along with numbers of home sales, raising the prospect that not every firm will survive next year.
In Shifting Market, Leadership and Communication Are Key
It’s time for brokers and team leaders to shine as they guide their agents through the challenging time in residential real estate. Here’s how you can do it, too.
How to Build Your Team or Brokerage with Diversity in Mind
If you are one of the many agents hoping to build your business, diversity and reaching out to communities once excluded from homebuying is one of the few blue ocean strategies remaining for this market.
Cape Brokerage Kinlin Grover Joins Compass
Another big national real estate brand is coming to Cape Cod as Kinlin Grover joins Compass.
In Person: Cresa Finds Growth Through Tenant Niche
Judi Hilton put her project management experience to work right off the bat after joining Boston-based Cresa in 1998, overseeing an office projects in Silicon Valley and Europe before moving to Cresa’s corporate offices in Boston in 2003.
