Whitney Pulsifer will join real estate management firm Peabody Properties Inc.’s leadership team as the senior director of strategic initiatives.

Pulsifer’s role will involve collaboration with the chief administrative officer and other senior level staff on key projects that support the operations of Peabody Properties. Additionally, Pulsifer will oversee the firm’s SharePoint website platform and implement the company’s strategic plan.

With seven years of experience in the real estate industry, Pulsifer is the chair of the NextGen Committee of the Greater Boston Real Estate Board’s Rental Housing Association (RHA) and currently serves on the RHA board of directors.

“We’re thrilled to welcome Whitney aboard during this exciting period of growth for the company,” said Melissa Fish-Crane, principal and chief operating officer for Peabody Properties. “Whitney’s strong marketing background and real estate expertise will be essential as we continue to advance our talent within a culture that fosters individual and team success.”

Prior to joining Peabody Properties, Pulsifer held several positions at WinnCos., most recently serving as the director of communications and corporate marketing, where she was responsible for overseeing the company’s vision and strategic plan. She received a bachelor’s degree in classical studies, Italian and studio art from the College of Charleston.